Sydney, 9 August: Award-winning financial and corporate communications counsel Madden & Assoc. (Madden) has been appointed by Global Credit Investments (GCI), an innovative private credit asset management firm helping to transform quality mid-market businesses through flexible financing solutions.
The appointment sees Madden exclusively manage GCI’s media relations in Australia and New Zealand, helping to elevate GCI’s strong standing among borrower and investor groups within the burgeoning private credit market.
GCI’s Head of Marketing & Communications, Maria Joseph, said, “The Madden team has come onboard to guide the communication of our unique offerings and bring to life our ability to help quality businesses transform. We believe it is an important time for us to reaffirm our core values and philosophy to borrowers and investors across Australia and New Zealand.”
The Australian private credit market grew to A$1.4 billion in 2021, an increase of more than 100% in only 12 months according to the Australian Investment Council (AIC), as more businesses search for flexible funding structures to help seize their next stage of business evolution.
Madden Executive Director, Bruce Madden, said, “The private credit market is nascent in Australasia, however, the GCI business has grown strongly since its inception in 2015. We are pleased to have been selected to help communicate the GCI story and support the company’s continued growth and product and leadership development.”
ENDS
About Global Credit Investments (GCI)
GCI is a private credit asset management firm providing capital solutions to mid-market businesses across Australia and New Zealand, whilst also providing sound credit investments to investors. We offer three core innovative funding solutions: Asset Backed Finance, Real Estate and Strategic Capital. Our solutions have the power to unlock transformational benefits for a business and this value can be shared with investors. For more information visit www.gcifunds.com.